First Advantage Bank
Corporate Identity & Multi-channel Communications
First Advantage Bank is a community bank located in Coon Rapids, Minnesota that focuses on serving small businesses and consumers. We undertook a comprehensive strategic and marketing assessment and provided a broad range of recommendations.
This was accompanied by a re-branding effort, the design of a new website as well as new collateral support materials, press releases, and marketing/promotional support.
- Web design and management
- Collateral development
- Promotional in branch campaigns
- Content management
- Corporate identity
- Thank you note card(s)
- Business cards
- Mailing labels
A comprehensive, multichannel communications program that presented a professional, community and small business focused image of the bank. The bank has grown 20% in assets since the 2012 marketing program implementation.